AI Insights · Timothy · October 2025
Top Interactive Story Games on iOS in New Zealand, Q3 2025
Explore the performance of leading interactive story games on iOS in New Zealand during Q3 2025, highlighting trends in downloads, revenue, and active users.
The third quarter of 2025 showcased interesting trends in the interactive story games category on iOS in New Zealand. Let's delve into the performance of the top five apps, based on data from Sensor Tower.
Love and Deepspace experienced fluctuations in its weekly revenue, starting at approximately $9.5K and ending the quarter around $3.6K. Weekly downloads remained relatively low with a peak of 198 in early July. However, its active user base showed resilience, peaking at over 4.3K towards the end of September.
Love Island: The Game saw a steady decline in revenue, from $6K at the beginning of the quarter to just over $1K by the end. Downloads also decreased significantly, although they picked up slightly to 260 in the last week of September. Despite these drops, active users rebounded from a mid-quarter low of 5.4K to over 6.6K.
Episode - Choose Your Story maintained a modest revenue stream, closing the quarter at $1.3K. Downloads showed an upward trend, peaking at 326 in late September, while active user numbers improved from 790 to 605.
MeChat - Interactive Stories displayed a consistent increase in both revenue and downloads, with revenue peaking at $1.3K in late July and downloads reaching 409 by the end of the quarter. Active users also grew steadily, ending at 662.
Chapters: Interactive Stories had a mixed performance, with revenue peaking at $1.2K early in the quarter and a declining trend thereafter. Downloads were minimal, but active users remained relatively stable, ending at 588.
These insights provide a detailed picture of the interactive story games market in New Zealand for Q3 2025. For more comprehensive data and analysis, visit Sensor Tower.
